About me

With ten years of marketing experience across media, a creative agency, and client-side roles, I’ve built a broad view of how content and strategy connect to deliver measurable results.

I currently lead a team of marketing and content specialists, managing multi-channel projects and ensuring campaigns run efficiently from strategy to optimisation. For distributor of Garmin products, I oversaw a complete blog facelift and technology refresh to better educate readers, introduced automated newsletters for segmented audiences, and launched new video tutorial formats. For a food-industry client, I developed a content strategy that increased time on site by 39.8%, expanded PPC to YouTube Reels for a 12.3% audience uplift, and implemented chat automation tools that boosted engagement by 90%.

Earlier, at major testing laboratories, I managed the blog section and coordinated articles with medical professionals, using SEO insights to attract organic visitors and distributing content through direct and social channels. At HB Reavis, a leading real-estate developer, I worked as a corporate-level copywriter and PR specialist, creating wellbeing-focused web pages, PR articles, and blogs, and developing introductory content for flexible offices under the Qubes brand.

Previously, I collaborated with major banks in Slovakia on multi-channel marketing campaigns and began my career in journalism, writing and editing for a national broadsheet newspaper, where I honed my storytelling and editorial precision.

Known for being target-driven, independent, and a natural leader, I’m a quick learner and early adopter of emerging tools, including AI technologies that enhance creative and marketing workflows. Outside work, I balance focus and energy through yoga, where I’m a certified instructor, and Brazilian jiu-jitsu, which sharpens discipline and resilience.